Balancing Traditionalism and Creativity in Whiteboard Animation

Whiteboard animations are a fantastic way to create easy-to-understand, engaging, and memorable explainer videos that not only tell a wonderful story and educate viewers, but encourage them to share the video and purchase a service or product.

In our last blog, we divulged some tips on making effective whiteboard animations. In this post, we’ll be delving more into detail about creating a whiteboard animation that is unique and creative while maintaining enough of its traditional structure to still work well.

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Tips for making Whiteboard Animation

If you’re looking to make a video that shows or teaches a potentially complicated device or idea, then you may want to opt for a whiteboard animation. A whiteboard animation is a classic form of explainer video that uses the setting of an individual illustrating something on a whiteboard alongside high-quality animation in order to explain a complex idea.

Whiteboard videos are a fantastic way to appeal to more than just your specific target audience, and they’re extremely effective. In

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Why YouTube Video Advertising is Perfect for Animation Advertisements

Out of all the possible forms of video advertising, advertising on Youtube is one of the most popular options. As the second largest search engine in the world with a user base almost one-third of the internet, it has the biggest reach unseen in any other platform, and that’s the tip of the iceberg if we’re considering just raw numbers. Here’s a look at other reasons why YouTube is amazing for animation advertisements.

Advantages to Animation in Video Advertising

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The Psychology of Video Advertisements: Animation vs Live Action

Our previous blogs have thoroughly discussed why video advertising is so crucial in today’s world. They reach millions, if not billions, of individuals who use mobile devices. They play into the brain’s natural attraction to movement and make the most of its short attention span. They can create a strong emotional connection that boosts brand recall. It’s no secret that they are vital to any good marketing campaign.

When you consider your vision for an advertisement, you’ll find that

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The Production of Video Advertisements: Animation vs Live Action

In a world where more than 70% of all traffic online is video traffic, businesses need to consider video marketing one of their top priorities in spreading the word about their brand. This is especially crucial since these statistics are expected to exceed 80% by 2019, and you don’t want to miss out on the huge potential a video ad can provide.

In our last blog on this subject, titled The Potential of Video Advertising, we discussed some of the

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The Potential of Video Advertising

With the advent of the Internet, advertising spaces in traditional mass media have become increasingly saturated and less effective. This has led many advertisers to hop onto the bandwagon of online advertising, and this digital advertising market has only grown and evolved since.

But with the click rates per ad in a campaign sitting at around 0.1%, the returns on static advertising is no longer enough to justify the rising cost in digital advertising expenditure. Thus, businesses began to

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Whiteboard Animatie Yess International Consultants

Voor YESS hebben we animatie mogen maken die laat zien hoe 1 dag bij YESS eruit ziet: 1 DAY @ YESS!

YESS Executive Search & Leadership Development zorgt voor de juiste mensen op de juiste positie. YESS is gelieerd aan het wereldwijde netwerk van Egon Zehnder.

Mandy Duijn, Marketing & Communication Coordinator van over de samenwerking: "De samenwerking met Animaty is goed bevallen. Gerald wist onze ideeën op een creatieve manier om te zetten in een visueel verhaal. Daarnaast

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7 animatiefestivals in 2017

In Europa worden regelmatig animatiefestivals georganiseerd en het goede nieuws is dat dit aantal groeit 🙂 Onze vrienden van
schreven er een leuk blog over met een overzicht. Op dit moment aan de gang: het KLIK Amsterdam Animation Festival 2017. KLIK duurt tot en met 22 oktober, de winnaars van vorig jaar kun je hier bekijken. Een van de hoogtepunten dit jaar vindt vrijdag plaats: de voorpremiere van de spectaculaire film ‘Loving Vincent‘, volledig getekend,

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2D Animated Video voor Reham Makelaars & Taxateurs

Animatie Reham Makelaars & Taxateurs

Voor Reham Makelaars & Taxateurs heeft een 2D Animated Video gemaakt ter introductie van Reham ‘t Zelf. Hiermee verkoop je zelf je huis in 4 stappen.

Bekijk de animatie:

Meer informatie over Reham ‘t Zelf:

Neem contact met ons op voor meer informatie over de mogelijkheden.

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